Jennifer Weeks

Jennifer holds a PhD and MA in cognitive psychology from the University of Toronto and a B.Sc. (Hons) in Behavioral neuroscience from McMaster University. Her doctoral research into the effect of aging on attention and memory has been published in peer-reviewed journals and earned her a prestigious Alexander Graham Bell Canada Graduate Scholarship from the federal government. She believes in using an empirical approach to develop and test solutions to society’s most pressing issues, including environmental and public health concerns.


Michelle Hilscher

Michelle holds a PhD in psychology from the University of Toronto where she also earned an MA and BSc. In the past 11 years, Michelle has studied numerous topics, including: decision-making, belief bias, emotion, communications, consumer and user experience, and organizational behavior. Prior to joining BEworks, Michelle worked as a Research Associate at Cortex, a governance consulting firm that provides advisory services to institutional investors. In this capacity, Michelle completed projects related to board governance, group decision-making, and strategic planning.

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David Thomson

David earned his PhD in Experimental Cognitive Psychology from McMaster University in 2012. He worked as a postdoctoral fellow at the University of Waterloo as well as a Natural Sciences and Engineering Research Council of Canada Visiting Fellow in the Socio-Cognitive Systems section at Defence Research & Development Canada. Dave was also a Canadian Institutes for Health Research Banting postdoctoral fellow at the University of Toronto. Prior to this, he earned his B.A. (Hons.) in Psychology and Political Science from McMaster University. Dave has worked on many different research projects focusing primarily on human memory, attention, and perception. This research is published in numerous high-impact peer reviewed academic journals.

Olga Rodriguez-Sierra

Olga holds a PhD in Behavioral and Neural Sciences from Rutgers University, a MSc in Neuroscience from the University of Tübingen, and a BSc in Psychology from the National Autonomous University of Mexico.

Prior to joining BEworks, her research focused on the neurobiology of fear and anxiety. She used a variety of electrophysiological techniques as well as neuroanatomical and Behavioral approaches to understand how fear and anxiety is encoded in the brain. Olga is enthusiastic about using the scientific method to help solve real-world problems while having a good time with her fellow BEworkers.

Kazunaga Matsuki

Kazunaga completed his Ph.D. in Cognitive Psychology at the University of Western Ontario, and post-doctoral fellowship at McMaster University. Prior to this, he earned his B.Sc. in Psychology from University of Wisconsin- Madison. Throughout his academic career, Kazunaga used behavioral and neuroimaging methodologies to study how people understand the meaning of sentences as well as how people read sentences differently depending on their cognitive abilities and reading experience. Kazunaga’s academic research has been published in several top-tier scientific journals.

At BEworks, Kazunaga utilizes his expertise in statistical analysis and research methods to help solve challenges in financial, energy, and commercial sectors. Kazunaga has led the development of BEworks Japan in 2018 and has maintained a portfolio of several exciting BEworks Japan projects in multiple sectors.